Unlock the Power of Data for Smarter Sales

Ownly’s Data & Insights platform provides actionable analytics that help homebuilders optimize engagement, prioritize leads, and enhance marketing strategies.

Comprehensive Analytics
Filter reports by community, model, or location.
Real-Time Buyer Insights
Visualize the buyer journey, from initial interest to reservation.
Campaign Performance Tracking
Measure marketing campaigns, from initial click to conversion.

Unlock, Understand, and Act on Data with Confidence

Ownly’s Data & Insights tools empower your sales and marketing teams to make data-driven decisions at every stage of the buyer journey. Capture and analyze buyer behavior with real-time insights, nurture leads with personalized communication, and optimize strategies with actionable analytics. From initial interest to final sale, Ownly equips you with the information you need to engage, prioritize, and convert leads effectively.

Engagement Metrics
Track buyer interactions across listings and saved preferences.
Conversion Funnel Analysis
Visualize the buyer journey, from initial interest to reservation.
Unified Buyer Profiles
Detailed profiles that include  buyer’s engagement history.
Lead Segmentation
Segment and prioritize leads on a team by team basis, to let your team focus.
Trend Analysis Reports
Identify emerging trends in buyer behavior to proactively adjust sales and marketing strategies.
Campaign Tracking
Measure the effectiveness of marketing campaigns, from initial click-through to lead conversion.